SAPPHO New Paradigm – Sappho New Paradigm

Vegan Mascara

A natural mascara that works: lengthening, buildable, gentle and will not transfer throughout the day. So good you won't miss your old one.

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We are clean, conscious, vegan.

SAPPHO New Paradigm is a women-led premium, organic colour cosmetic line, free of known carcinogens and endocrine disruptors. Our makeup is made in Canada in a zero carbon footprint facility, formulated for performance by experts in green chemistry and consciously designed by JoAnn Fowler, an Emmy nominated celebrity makeup artist. We are developing revolutionary, sustainable cosmetic packaging using lightweight metal, recycled paper, biodegradable plastic and truly recyclable glass, with full product life cycle in mind.

This line is our apology to the next generations and we promise to keep getting greener as we grow.