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Sappho New Paradigm operates on the unceded traditional territories of the Coast Salish peoples, specifically the xwməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish) and Səl ̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) Nations. As settlers, we honour their work to protect this land and continually look for ways to reconcile with our privilege.
We are a brand that stands against racism, sexism, ageism, ableism, transphobia, homophobia, fatphobia and animal cruelty.